Entries by Seahorse

How to pitch perfectly, in two minutes

Last week I had the pleasure of working with the Rexona Clinical Women’s Agenda Pitch Off finalists on refining their pitch. It was a wonderful experience and I am so looking forward to the event on Thursday to see who ends up winning. What I found interesting was that each of the finalists started our […]

How to negotiate a pay rise in 5 steps

  I was recently asked – why is it that men are paid more than women? A hot topic which was debated around the table and one of the suggestions was that women are poor negotiators – I disagree, but afterward it got me thinking… Can I translate some of my knowledge from major deal […]

Did we answer the brief?

It’s a simple question, right? Well, sometimes we forget to revisit the brief – with 48 hours to go, all the slides are in place, everyone knows who is presenting which bit, and we love our creative territory. BUT if we pick up the brief and re-read is there a chance we have gotten a […]

Being your own player manager

As a business owner it sometimes feels like you are a player manager – telling everyone everything is OK, even if your man has turned his ankle and might be out for the season. This is natural, fake it till you make it, and the power of positive thinking – it’s a good thing – […]

Pitch strategy

Pitching can be like shooting fish in a barrel, or it can be like hunting with a “fundamental” vegetarian handling the spotlight – or a combination of both. It comes down to your product right? Well, that certainly plays a big part, if people want what you have to sell it should be easy, however, […]

Why do I need to know that?

As an entrepreneur we find ways to save money and often the upside is that we get to learn how things work along the way. For example I recently learnt how to build a website, I was pretty determined that I wasn’t going to pay someone 3 grand to create something that I felt didn’t […]

Rekindle the spark

Being an entrepreneur is an exciting title and one that all who hold it, quite rightly do so with a sense of pride. And for many years that feeling carries us through the days when we only have ten dollars in the bank; it makes the toughest days ok; it helps us laugh when we […]

They just didn’t get it!?!

Sometimes in a pitch there is a certain look that comes over a client’s face that you can’t quite put your finger on until the time when you sadly get the call to say that you didn’t win the pitch. That look, in hindsight, is one of confusion. Why didn’t they ‘get it’? Pitch teams […]